Motion / Infiniti ’360′

Infiniti ’360′ main image
Live Action25%
CGI35%
Photo10%
Post30%
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Comprised of 16 interactive pieces for Infiniti’s global website, the automotive brand’s range of vehicles are shown off to their very best. Each video features a 360 degree time-lapse exploration around of each car, plus interior 360 videos, taking you 24hrs around the clock within unique outdoor environments.
Each video is designed to loop perfectly to allow for infinite rotation on Infiniti’s website, www.infiniti.com.

Credits

  • Client | Infiniti Global

  • Agency | Critical Mass

  • CGI | Taylor James

Extras

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'Behind the scenes'

Infiniti ’360′ behind the scenes image 1
PRE-PRODUCTION / AGENCY LAYOUT
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PRE-PRODUCTION / REFERENCE IMAGES
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PRE-PRODUCTION / TEXTURE REFERENCE
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PRODUCTION / MODELING
PRODUCTION / PREVIS
PRODUCTION / ENVIRONMENT TEST
PRODUCTION / MS3
FINAL