CEER
Brand Film
Ceer is Saudi Arabia’s new national automotive brand, officially debuting in April 2026. In collaboration with Ceer and director Piggy Lines, we helped craft the visual world for a series of teaser films and activations released in late 2025.
Blending live-action footage captured in Saudi Arabia with full CGI environments and motion graphics, we created a distinct visual language that translated across both digital platforms and large-scale physical spaces including Soundstorm Music Festival and Riyadh’s Boulevard.
Opportunities to help introduce an entirely new automotive brand to the world are rare. This project offered us a unique chance to help define Ceer’s visual identity and set the tone from day one.