Ulta Beauty
Semi Annual Beauty Event
In collaboration with McCann New York, we crafted a dynamic 3D animated spot for Ulta Beauty within a demanding 4-week timeframe. Despite the tight schedule, we navigated various design directions and meticulously developed 3D models of Ulta’s products from scratch. Leveraging Reality Capture technology and Cinema 4D, we ensured each product's authenticity and visual appeal.
Pre-Production Style Frames
Pre-Production Design Explorations
Production CGI Development
Final
Production Animation Explorations
Our team adeptly managed the production process, producing different versions suitable for Ulta’s diverse markets while meeting stringent deadlines. Through efficient workflows and careful coordination, we maintained consistency and creativity across all the various deliverables. This project exemplifies our dedication to overcoming challenges and delivering exceptional results.
