HEALTHCARE DIVISION

Our healthcare division offers extensive strategies to bring campaigns to life in a way that speaks to healthcare professionals, patients and consumers. Our team is experienced, highly skilled and unfazed by the often challenging production cycles and regulatory overhead of the pharma world.

HOW WE WORK

We understand the technical challenges introduced while creating and crafting health and pharma stories. We have created tools and an approach tailored specifically to meet these unique needs. 

CONCEPTING & PRODUCTION PLANNING

We develop concepts and visuals to be best received by research groups. We pair traditional 2D methods, such as concept art and storyboarding, with extensive previsualization to plan the ideal production approach. We establish composition, posture, and lighting to better convey the concept and its significance to the brand; our extensive pre-planning allow us to anticipate unforeseen creative and logistical challenges.

FLEXIBLE
ASSETS

Your campaign can be crafted to be multifaceted and expand across continents, cultures, patient profiles, and media channels without losing impact or compromising consistency. We design production plans that anticipate the needs of our clients and the life cycle of the campaign in order to deliver versatile digital assets that are easily adapted and repurposed.

FUTURE PROOF TECHNOLOGY

Technology is transforming how healthcare brands communicate with their audience: physicians and patients are accessing information through new channels and in new ways. Content needs to be more immersive, engaging and informative while remaining medically accurate. At Taylor James, we are pushing the boundaries of digital production for healthcare. We use the latest 3D imaging and photogrammetry technology to create future-proof content for the latest technology platforms: from immersive 360 video, to AR, VR, and beyond.